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Home»AI Startups & Investments»Meta buys AI startup Manus in strategic effort to monetize AI investments
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Meta buys AI startup Manus in strategic effort to monetize AI investments

December 30, 2025002 Mins Read
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Meta Platforms Inc. has agreed to acquire Singapore-based Manus artificial intelligence startup that develops AI agents for small and medium-sized businesses, marking a significant step in Meta’s efforts to translate its massive AI spending into near-term business returns.

The transaction comes as CEO Mark Zuckerberg places artificial intelligence at the center of Meta’s corporate strategy, as the company strives to create commercially viable products on top of its expanding AI infrastructure. While financial details of the deal were not disclosed, Manus brings with it a fast-growing subscription business that could provide Meta with immediate monetization opportunities.

Earlier this year, Manus reported annual revenue of around $125 million, driven by demand from businesses using its AI agent to automate everyday tasks. The platform allows users to assign basic instructions to an AI assistant that can screen resumes, prepare travel itineraries, and perform inventory scans, among other functions.

Manus’ parent company was founded in China before moving to Singapore. It had raised capital earlier this year at a valuation close to $500 million, with the support of several investors, including the American venture capital firm Benchmark.

The acquisition reflects Meta’s broader push to expand beyond consumer AI capabilities into enterprise-focused tools, as the company seeks to justify its heavy investments in data centers, chips and large language models. By integrating Manus’ subscription-based AI products, Meta gains an established revenue stream and a foothold in the rapidly growing market for AI agents designed for everyday business use.

First published on December 30, 2025 9:59 a.m.

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