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Home»Smart Chain»Record order intake for Witron
Smart Chain

Record order intake for Witron

February 8, 2026004 Mins Read
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The WITRON Group can look back on a successful 2025 financial year. Thanks to new projects with food retailers in Europe and North America, the company reached a record level of incoming orders exceeding 2 billion euros – the highest in its history. Sales also developed positively, amounting to 1.5 billion euros (+7.15 percent compared to the financial year 2024). WITRON currently employs 7,500 people worldwide, including 2,500 at the company’s headquarters in Parkstein.

The company’s innovative storage and order picking systems and extensive industry expertise for its highly automated logistics centers for dry, fresh and frozen foods are reflected in contract signings with customers such as REWE, EDEKA, Coop Norway, TJ Morris (UK), Tesco, Axfood, Walmart and Ahold Delhaize. At the heart of these logistics projects is the end-to-end OPM solution, which ensures sustainable benefits throughout the supply chain and is now successfully used in more than 100 food distribution centers.

WITRON remains an independent company – ensuring that it remains a strong lifelong partner for its customers and suppliers, as well as an attractive and crisis-proof employer for its employees. The foundation also supports numerous charitable initiatives.

In addition to the further development and fine-tuning of logistics modules, mechanical components and IT systems, WITRON software specialists and engineers focus intensively on the creation of practical, application-oriented AI tools. Particular attention is paid to master data models, image recognition programs and optimization solutions for service and maintenance – with the aim of providing distribution center employees with highly available tools that effectively support them in their daily work.

At WITRON, supply chain optimization is approached consistently from an end-to-end perspective, going far beyond the scope of a conventional distribution center. The aim is to break down existing silo structures and seamlessly connect all upstream and downstream processes along the entire value chain: from suppliers, production, distribution and retail, to the end consumer. The holistic approach allows optimization potential to be identified and used at every stage of the supply chain. At the same time, end-to-end integration creates the basis for even more efficient deployment of existing and future automation and logistics solutions.

A central element of this vision is the intelligent use of available and external data sources such as forecasts, weather information, promotions or consumption habits. With the help of modern AI-based methods, these data sets will be holistically interconnected and transformed into operational decision-making. The result is a fully optimized, data-driven supply chain that increases transparency, improves responsiveness and generates sustainable efficiency gains. WITRON is continuously working on the progressive implementation of this end-to-end vision – with the clear aim of offering its customers measurable added value along the entire value chain.

Hieber joins the group

At the beginning of 2025, Hieber-Ideen aus Stahl, headquartered in Wörth an der Donau, joined the group. The specialist in metal processing and complex mechanically welded assemblies employs more than 100 people. The Hieber company has long been a reliable partner of WITRON, distinguished by exceptional quality and craftsmanship. Company founder Christian Sander joins the board of directors. For WITRONThis partnership represents an important step in strengthening our internal capabilities and improving our portfolio of integrated solutions.

 
New apprentices

WITRON remained faithful to its commitment in the 2025 financial year to offer young talents an optimal start in their professional careers. In September, 81 new colleagues started their apprenticeships at Parkstein – in 18 different technical and commercial professions, as well as in the catering sector. The company was also very satisfied with the results of its professional training programs. As in previous years, trainers and graduates were once again able to celebrate numerous outstanding examination results, many of which were recognized with prizes from regional and national chambers and guilds.

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