Chicago, January 29, 2026 (GLOBE NEWSWIRE) — Circana, LLC announced today that it continues to advance its Liquid AI™ Technology, its next-generation platform, designed to transform the way organizations analyze and make decisions. Building on the platform’s launch in 2024, these enhancements include the expansion of Emiri™ agent capabilities and the introduction of the Brainwave™ solution, enabling businesses to democratize information across the organization.
“Liquid AI technology represents a bold step forward in business intelligence, seamlessly integrating our Emiri agent and Brainwave solution, enabling real-time analysis and automation,” said Ash Patel, Director of Technology and Transformation at Circana. “By combining intuitive natural language interactions with advanced analytical capabilities, Liquid AI technology redefines intelligence at scale by delivering a unified experience that transforms how organizations access, analyze and act on data. »
The Emiri Agent is Circana’s digital teammate, designed to transform the way organizations access and act on information. It combines sophisticated analytics with the simplicity of natural language, making intelligence truly seamless across the enterprise.
Designed for advanced practitioners, the Emiri Agent provides sophisticated tools for in-depth analysis and automation while remaining intuitive and scalable for each user. The new Analysis Builder tool allows strategic analysts to design and customize complex analyzes at unprecedented speed, leverage AI models to query data and generate insights, and convert raw outputs into refined, presentation-ready insights accompanied by advanced visualizations. This means quality reporting for executives in record time, allowing experts to focus on next actions to amplify their impact across the organization. Beyond the analyst community, Agent Emiri democratizes intelligence for everyone. With the Emiri Everywhere feature, business-critical answers are now accessible anytime, anywhere, through natural language interactions across multiple channels such as email, SMS and other workplace collaboration applications. Casual users can now access the information they need, when they need it, enabling teams to make faster, smarter decisions without barriers.
The Brainwave solution elevates decision-making by automating complex processes that previously required in-depth human analysis. With its ability to quickly analyze large data sets, including first-party and other third-party data, Circana’s Brainwave solution improves the efficiency and effectiveness of an organization, shifting time spent to higher value-added activities.