As Hollywood bids a nostalgic farewell to Park City, Utah in the event’s final stint Sun Dance Film Festival, it makes sense that many conversations have been had around what’s in store for filmmakers.
And many of these exchanges, including a meeting organized by The Hollywood Reporter And Autodeskorganized in partnership with the Berggruen Institute, featured the leading and most ardent advocates of ethical and human-based technologies and how AI can really help filmmakers and other emerging artists.
One of the voices joining the chorus was Matt Sivertson, vice president and chief architect of media and entertainment at Autodesk, who spoke passionately about the creative possibilities that exist to improve the flow and cadence of 3D storytelling – an art form that often gets in its own way.
“Making a movie is still very inefficient: so many people and so much data are involved,” Sivertson said at the Jan. 25 event when discussing the challenges faced by 3D artists striving to make, say, the next movie. Jurassic Park.
“The root of all AI is data,” Sivertson said. The main challenge facing innovators and artists, he said, now focuses on: how to manage data while keeping humans at the center of all decision-making?
“It’s funny — everyone is overworked and afraid of losing their jobs at the same time,” he said, while pointing to some AI tools, such as Autodesk’s cloud-based Flow Studio (which can turn live-action footage into editable CG scenes) as an example of how the work of artists, especially those working in animation, can be sped up and “remove the worst 50 percent of their work.”
Watch the full conversation above to learn more about how Autodesk is helping pave the way for seasoned and aspiring storytellers.
This episode of THR presents is sponsored by Autodesk.